The early success of Apple Inc.was attributed largely to marketing and technological innovation.In the high growth industry Apple grew quickly,staying ahead of competitors by contributing key products that stimulate the development of software for the computer.
Even with enormous competition ,Apple revenues continues to grow at an unprecedented rate,reaching $583.3 million by fiscal 1982.Apple kept the architecture of the Macintosh property.That is,it could not be cloned like the "open system".This allowed the company to charge a premium for its distinctive "User Friendly " featurers.
No comments:
Post a Comment